# Product Overview - [Welcome](https://docs.ekho.com/buyer-docs/introduction/welcome.md): Buying a vehicle online, start to finish. Here is how it works. - [Who is Ekho?](https://docs.ekho.com/buyer-docs/introduction/what-is-ekho.md): Why there is a second company involved in buying your vehicle. - [Find your vehicle](https://docs.ekho.com/buyer-docs/shop/find-your-vehicle.md): Search, filter, and sort your way to the right one. - [Learn about a vehicle](https://docs.ekho.com/buyer-docs/shop/learn-about-your-vehicle.md): Everything on a vehicle's page, and what to check before you buy. - [Choose a colour](https://docs.ekho.com/buyer-docs/customize/color.md): Pick from the colours available on your vehicle. - [Choose your trim](https://docs.ekho.com/buyer-docs/customize/trim-package.md): Trim levels and packages, and what they change. - [Add parts and accessories](https://docs.ekho.com/buyer-docs/customize/parts-accessories.md): Add accessories now and they arrive fitted or with the vehicle. - [Add clothing and gear](https://docs.ekho.com/buyer-docs/customize/clothing-gear.md): Helmets, jackets, gloves, and boots, added to your order. - [Order online](https://docs.ekho.com/buyer-docs/order-types/online-order.md): Complete the whole purchase yourself, start to finish. - [Order in person](https://docs.ekho.com/buyer-docs/order-types/in-person-order.md): Start online, finish at the dealership. - [Reserve or pre-order](https://docs.ekho.com/buyer-docs/order-types/pre-order.md): Put a deposit on a vehicle that is not available to buy yet. - [Financing](https://docs.ekho.com/buyer-docs/pay/financing.md): One application, multiple lenders, real offers to compare. - [Bank transfer (ACH)](https://docs.ekho.com/buyer-docs/pay/ach.md): Pay directly from your bank account, with no fees. - [Credit or debit card](https://docs.ekho.com/buyer-docs/pay/credit-card.md): Pay by card for instant confirmation. - [Buy now, pay later](https://docs.ekho.com/buyer-docs/pay/buy-now-pay-later.md): Split the cost into fixed instalments, without a full financing application. - [Cryptocurrency](https://docs.ekho.com/buyer-docs/pay/cryptocurrency.md): Pay with crypto through a secure hosted flow. - [Discounts and offers](https://docs.ekho.com/buyer-docs/pay/promotions.md): Apply a code, and find the offers you already qualify for. - [Protection plans](https://docs.ekho.com/buyer-docs/protect/protection-plans.md): What each type of coverage does, and whether it is worth it for you. - [Insure your vehicle](https://docs.ekho.com/buyer-docs/protect/insure-your-vehicle.md): Show us your existing policy, or get covered in the flow. - [Making a claim](https://docs.ekho.com/buyer-docs/protect/file-protection-claims.md): Using the protection coverage you bought. - [Confirm your details](https://docs.ekho.com/buyer-docs/titling-and-registration/confirm-your-details.md): The information your state needs to register your vehicle. - [Upload your documents](https://docs.ekho.com/buyer-docs/titling-and-registration/upload-your-documents.md): What you may be asked for, and how to avoid a rejected upload. - [Sign your forms](https://docs.ekho.com/buyer-docs/titling-and-registration/sign-your-forms.md): Four ways to sign, depending on what your state accepts. - [Steps after delivery](https://docs.ekho.com/buyer-docs/titling-and-registration/steps-after-fulfillment.md): What some states require once you actually have the vehicle. - [Track your order](https://docs.ekho.com/buyer-docs/delivery-and-pickup/track-your-order.md): See exactly where your order is, without calling anyone. - [Home delivery](https://docs.ekho.com/buyer-docs/delivery-and-pickup/delivery.md): Have your vehicle brought to you. - [Pickup](https://docs.ekho.com/buyer-docs/delivery-and-pickup/pickup.md): Collect your vehicle from the dealer. - [What the Transaction Engine is](https://docs.ekho.com/transaction-engine/overview/what-it-is.md): Complete online vehicle sales, including everything regulated that happens after the buyer says yes. - [How it works](https://docs.ekho.com/transaction-engine/overview/how-it-works.md): The four stages between a buyer choosing a vehicle and you getting paid. - [What buyers see](https://docs.ekho.com/transaction-engine/overview/what-buyers-see.md): The buyer's flow, screen by screen, so you know what you are selling. - [Inventory overview](https://docs.ekho.com/transaction-engine/inventory/overview.md): Where your vehicles live, and the one place you edit them. - [Import and sync](https://docs.ekho.com/transaction-engine/inventory/import-and-sync.md): Get inventory in, and decide which source wins when they disagree. - [Vehicle details](https://docs.ekho.com/transaction-engine/inventory/vehicle-details.md): Specs, colours, trim, description, and photos. - [Pricing](https://docs.ekho.com/transaction-engine/inventory/pricing.md): Three price fields, one MAP toggle, and the rules connecting them. - [Condition reports](https://docs.ekho.com/transaction-engine/inventory/condition-reports.md): Cosmetic blemishes, mechanical reports, recalls, and warranty. What buyers need to trust a used unit. - [Accessories and gear](https://docs.ekho.com/transaction-engine/inventory/accessories-and-gear.md): Parts, accessories, and apparel a buyer can add during checkout. - [Publish and channels](https://docs.ekho.com/transaction-engine/inventory/publish-and-channels.md): Getting listings live, and enabling online sales. - [CRM overview](https://docs.ekho.com/sales-agent/crm/overview.md): Every lead Ekho captures, in one pipeline your team can work. - [Automatic lead capture](https://docs.ekho.com/sales-agent/crm/lead-capture.md): Leads are created for you. Here is what triggers each one. - [Viewing and searching leads](https://docs.ekho.com/sales-agent/crm/view-and-search.md): Kanban for working the pipeline, table for filtering and bulk actions. - [The lead details drawer](https://docs.ekho.com/sales-agent/crm/lead-details.md): Everything known about one buyer, in one panel. - [Lead routing](https://docs.ekho.com/sales-agent/crm/lead-routing.md): Assign every new lead automatically, and escalate the ones nobody touches. - [Pipelines and stages](https://docs.ekho.com/sales-agent/crm/pipelines.md): Two pipelines, because an abandoned cart is not the same as a first inquiry. - [Exporting leads](https://docs.ekho.com/sales-agent/crm/export.md): Pull lead data out as a file for your CRM, DMS, or your own reporting. - [Promotions overview](https://docs.ekho.com/transaction-engine/promotions/overview.md): Dealer and OEM offers, how they stack, and where buyers see them. - [Creating and managing promotions](https://docs.ekho.com/transaction-engine/promotions/create-and-manage.md): Specific products for a known list, smart rules for a pattern. - [OEM promotions](https://docs.ekho.com/transaction-engine/promotions/oem-promotions.md): Reviewing, accepting, and controlling manufacturer offers. - [Website platforms](https://docs.ekho.com/transaction-engine/integrations/website-platforms.md): How Ekho works with the common dealer website providers. - [Analytics and pixels](https://docs.ekho.com/transaction-engine/integrations/analytics-and-pixels.md): Track conversions so you can tell which marketing actually sells vehicles. - [Analytics dashboard](https://docs.ekho.com/transaction-engine/analytics/dashboard.md): Your current performance at a glance. - [Reports](https://docs.ekho.com/transaction-engine/analytics/reports.md): Detailed, exportable reports for sales and payments. - [Settings overview](https://docs.ekho.com/transaction-engine/settings/overview.md): The four settings groups and what lives in each. - [Your account](https://docs.ekho.com/transaction-engine/settings/your-account.md): Your own name, password, and security settings. - [Dealership settings](https://docs.ekho.com/transaction-engine/settings/dealership.md): Business details, hours, and your bank account. - [Team](https://docs.ekho.com/transaction-engine/settings/team.md): Who has access, and what their position means. - [Products and services](https://docs.ekho.com/transaction-engine/settings/products-and-services.md): Fees, fulfillment options, and the buttons on your vehicle pages. - [Plan details](https://docs.ekho.com/transaction-engine/plan/plan-details.md): What you are subscribed to, and who gets the bill. - [Usage](https://docs.ekho.com/transaction-engine/plan/usage.md): What you have consumed, and the transactions behind it. - [What the AI Sales Agent is](https://docs.ekho.com/sales-agent/overview/what-it-is.md): A sales assistant that answers every lead on your website and by text, day or night. - [How it works](https://docs.ekho.com/sales-agent/overview/how-it-works.md): What happens between a buyer's first message and a booked appointment. - [Channels](https://docs.ekho.com/sales-agent/overview/channels.md): Website chat and text message. What each one does and how they share memory. - [Install on your website](https://docs.ekho.com/sales-agent/get-started/install-on-your-website.md): One script tag puts the agent on the site you already have. - [Set up your agent](https://docs.ekho.com/sales-agent/get-started/set-up-your-agent.md): The settings you control, and where to find them. - [Business hours](https://docs.ekho.com/sales-agent/get-started/business-hours.md): Where your hours live, and what actually uses them. - [Go-live checklist](https://docs.ekho.com/sales-agent/get-started/go-live-checklist.md): Run through this before you point real traffic at the agent. - [Identity and personality](https://docs.ekho.com/sales-agent/agent/identity-and-personality.md): The name buyers see, and the four settings that shape how the agent sounds. - [Appearance](https://docs.ekho.com/sales-agent/agent/appearance.md): Make the chat widget look like it belongs on your site. - [Chat experience](https://docs.ekho.com/sales-agent/agent/chat-experience.md): The prompts and shortcuts that help buyers start talking. - [Running more than one website](https://docs.ekho.com/sales-agent/agent/multiple-websites.md): Configure each domain independently, with its own look and its own languages. - [Website chat](https://docs.ekho.com/sales-agent/channels/website-chat.md): The chat assistant on your own site, and everything it can do that text cannot. - [Text message](https://docs.ekho.com/sales-agent/channels/sms.md): Buyers text your dealership number and get an answer in seconds. - [Knowledge overview](https://docs.ekho.com/sales-agent/knowledge/overview.md): Teach the agent your policies, promotions, and product details. - [Uploading documents](https://docs.ekho.com/sales-agent/knowledge/documents.md): File types, size limits, processing statuses, and how to fix a failure. - [Smart replies](https://docs.ekho.com/sales-agent/knowledge/smart-replies.md): Author your own answers for the questions you want handled a specific way. - [Inventory and website grounding](https://docs.ekho.com/sales-agent/knowledge/inventory-and-website.md): The two sources the agent uses automatically, with nothing to configure. - [Skills overview](https://docs.ekho.com/sales-agent/skills/overview.md): The specific jobs the agent can do inside a conversation. - [Pre-qualification](https://docs.ekho.com/sales-agent/skills/pre-qualification.md): A soft-pull rate estimate inside the conversation, with no credit impact. - [Trade-in valuation](https://docs.ekho.com/sales-agent/skills/trade-in.md): A market-based estimate on the buyer's current vehicle, in the conversation. - [Appointment scheduling](https://docs.ekho.com/sales-agent/skills/scheduling.md): The agent books onto a real calendar, not into a request form. - [Reservations and deposits](https://docs.ekho.com/sales-agent/skills/reservations-and-deposits.md): Hold a unit with a compliant, fully refundable deposit. - [Promotions](https://docs.ekho.com/sales-agent/skills/promotions.md): The agent surfaces deals a buyer qualifies for, including on stock you have not taken in yet. - [Buy now](https://docs.ekho.com/sales-agent/skills/buy-now.md): A conversation that ends in a completed, compliant purchase. - [Escalation](https://docs.ekho.com/sales-agent/skills/escalation.md): How the agent hands a conversation to your team, and what it does afterwards. - [The conversation inbox](https://docs.ekho.com/sales-agent/conversations/inbox.md): Every AI conversation in one list, with filters to find the ones that need you. - [Taking over a conversation](https://docs.ekho.com/sales-agent/conversations/review-and-take-over.md): How to step in, and what the agent does once a human is involved. - [Re-engaging cold leads](https://docs.ekho.com/sales-agent/outbound/re-engage-cold-leads.md): The agent works your existing CRM instead of waiting for new traffic. - [CRM overview](https://docs.ekho.com/sales-agent/crm/overview.md): Every lead Ekho captures, in one pipeline your team can work. - [Automatic lead capture](https://docs.ekho.com/sales-agent/crm/lead-capture.md): Leads are created for you. Here is what triggers each one. - [Viewing and searching leads](https://docs.ekho.com/sales-agent/crm/view-and-search.md): Kanban for working the pipeline, table for filtering and bulk actions. - [The lead details drawer](https://docs.ekho.com/sales-agent/crm/lead-details.md): Everything known about one buyer, in one panel. - [Lead routing](https://docs.ekho.com/sales-agent/crm/lead-routing.md): Assign every new lead automatically, and escalate the ones nobody touches. - [Pipelines and stages](https://docs.ekho.com/sales-agent/crm/pipelines.md): Two pipelines, because an abandoned cart is not the same as a first inquiry. - [Exporting leads](https://docs.ekho.com/sales-agent/crm/export.md): Pull lead data out as a file for your CRM, DMS, or your own reporting. - [Inventory overview](https://docs.ekho.com/transaction-engine/inventory/overview.md): Where your vehicles live, and the one place you edit them. - [Import and sync](https://docs.ekho.com/transaction-engine/inventory/import-and-sync.md): Get inventory in, and decide which source wins when they disagree. - [Vehicle details](https://docs.ekho.com/transaction-engine/inventory/vehicle-details.md): Specs, colours, trim, description, and photos. - [Pricing](https://docs.ekho.com/transaction-engine/inventory/pricing.md): Three price fields, one MAP toggle, and the rules connecting them. - [Condition reports](https://docs.ekho.com/transaction-engine/inventory/condition-reports.md): Cosmetic blemishes, mechanical reports, recalls, and warranty. What buyers need to trust a used unit. - [Accessories and gear](https://docs.ekho.com/transaction-engine/inventory/accessories-and-gear.md): Parts, accessories, and apparel a buyer can add during checkout. - [Publish and channels](https://docs.ekho.com/transaction-engine/inventory/publish-and-channels.md): Getting listings live, and enabling online sales. - [Promotions overview](https://docs.ekho.com/transaction-engine/promotions/overview.md): Dealer and OEM offers, how they stack, and where buyers see them. - [Creating and managing promotions](https://docs.ekho.com/transaction-engine/promotions/create-and-manage.md): Specific products for a known list, smart rules for a pattern. - [OEM promotions](https://docs.ekho.com/transaction-engine/promotions/oem-promotions.md): Reviewing, accepting, and controlling manufacturer offers. - [Grow overview](https://docs.ekho.com/sales-agent/grow/overview.md): Practical ways to send more qualified buyers to your agent. - [Optimizing your website](https://docs.ekho.com/sales-agent/grow/your-website.md): The handful of changes that move the needle on an existing dealer site. - [Social media](https://docs.ekho.com/sales-agent/grow/social-media.md): Profiles that convert, and content that is actually worth posting. - [Paid media](https://docs.ekho.com/sales-agent/grow/paid-media.md): Where to put a first ad budget, and what to point it at. - [Search and AI visibility](https://docs.ekho.com/sales-agent/grow/search-and-ai-visibility.md): Get found in Google, and in the AI tools buyers now ask instead. - [Nurturing leads](https://docs.ekho.com/sales-agent/grow/nurture-leads.md): The cheapest growth available to you is the leads you already have. - [Custom purchase links](https://docs.ekho.com/sales-agent/grow/purchase-links.md): Shareable URLs that drop a buyer into checkout with the deal already built. - [CRM forwarding](https://docs.ekho.com/sales-agent/integrations/overview.md): Send qualified leads into the CRM your team already works out of. - [Salesforce](https://docs.ekho.com/sales-agent/integrations/salesforce.md): A direct API integration through a Connected App and OAuth. - [DP360](https://docs.ekho.com/sales-agent/integrations/dp360.md): ADF email forwarding with the vendor ID prefix DP360 needs. - [Revvable](https://docs.ekho.com/sales-agent/integrations/revvable.md): ADF email forwarding to your Revvable-registered addresses. - [Lightspeed CRM](https://docs.ekho.com/sales-agent/integrations/lightspeed-crm.md): Push leads directly into Lightspeed instead of emailing them. - [Website platforms](https://docs.ekho.com/transaction-engine/integrations/website-platforms.md): How Ekho works with the common dealer website providers. - [Analytics and pixels](https://docs.ekho.com/transaction-engine/integrations/analytics-and-pixels.md): Track conversions so you can tell which marketing actually sells vehicles. - [Analytics dashboard](https://docs.ekho.com/transaction-engine/analytics/dashboard.md): Your current performance at a glance. - [Reports](https://docs.ekho.com/transaction-engine/analytics/reports.md): Detailed, exportable reports for sales and payments. - [Settings overview](https://docs.ekho.com/transaction-engine/settings/overview.md): The four settings groups and what lives in each. - [Your account](https://docs.ekho.com/transaction-engine/settings/your-account.md): Your own name, password, and security settings. - [Dealership settings](https://docs.ekho.com/transaction-engine/settings/dealership.md): Business details, hours, and your bank account. - [Team](https://docs.ekho.com/transaction-engine/settings/team.md): Who has access, and what their position means. - [Products and services](https://docs.ekho.com/transaction-engine/settings/products-and-services.md): Fees, fulfillment options, and the buttons on your vehicle pages. - [Plan details](https://docs.ekho.com/transaction-engine/plan/plan-details.md): What you are subscribed to, and who gets the bill. - [Usage](https://docs.ekho.com/transaction-engine/plan/usage.md): What you have consumed, and the transactions behind it.