> ## Documentation Index
> Fetch the complete documentation index at: https://docs.ekho.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Promotions overview

> Dealer and OEM offers, how they stack, and where buyers see them.

Promotions live on their own page in the Admin Portal, with **All**, **Dealer**, and **OEM** tabs, each showing a count.

## Two sources

* **Dealer** — promotions you create and manage.
* **OEM** — provided by the manufacturer. They appear automatically when the OEM makes them available to you, and arrive as **Pending review** for you to accept or reject.

## Benefit types

Each promotion carries one benefit:

| Type                 | What it is                              | Example               |
| -------------------- | --------------------------------------- | --------------------- |
| **Rebate**           | A fixed dollar amount back to the buyer | \$1,500 rebate        |
| **Financing**        | A promotional APR                       | 2.9% APR              |
| **Product discount** | A percentage or amount off the price    | 10% off, or \$500 off |
| **Service**          | A complimentary service                 | Free first service    |

## Statuses

| Status             | Meaning                                                                                                              |
| ------------------ | -------------------------------------------------------------------------------------------------------------------- |
| **Active**         | Live and available to buyers                                                                                         |
| **Scheduled**      | Starts in the future. Activates by itself                                                                            |
| **Expired**        | End date has passed                                                                                                  |
| **Disabled**       | Manually off. On an OEM promotion this can mean the OEM disabled it globally, or you disabled it for your store only |
| **Pending review** | An OEM promotion you have not accepted or rejected yet. Hidden from buyers                                           |
| **Rejected**       | An OEM promotion you declined. Never shown to buyers                                                                 |

Rejected promotions sort to the bottom of the table and are tagged in red.

## Dates are calendar days

Start and end dates are **calendar days, not timestamps**. "May 1 to May 31" runs from the start of May 1 through the end of May 31, and reads identically in every viewer's timezone. There is no time-of-day input.

End dates are optional. The **Set end date** toggle switches between open-ended and fixed.

## Stacking

A single order can carry several promotions at once when their rules allow. Checkout works out the **best combination for the buyer** automatically and shows one receipt line per applied promotion.

Three toggles per promotion control this:

* Combine with other dealer promotions
* Combine with OEM promotions
* Combine with order-level discounts

If rules disallow a particular stack, checkout picks whichever eligible combination gives the buyer the greatest total savings. Promotions tied to a payment method drop out when the buyer selects a different method, and return if they switch back.

## In-store-only financing promotions

When **every** lender attached to a financing promotion sits outside Ekho's natively-supported lender network, the promotion is automatically marked **in-store only**.

It still appears on the vehicle detail page under deals and offers, labelled **Only available in-store**, but it is excluded from online checkout: buyers cannot apply it, and it is not auto-applied to the cart. The savings figure shown on the payment card also excludes it, so what buyers see matches what the cart will actually do.

<Info>
  This keeps marketing visibility for OEM financing offers that route through dealer-specific lenders, without the online cart promising a discount Ekho cannot fulfill. To make such a promotion redeemable online, attach at least one natively-supported lender.
</Info>

## Terms and conditions

Every promotion has an optional **Terms and conditions** field for legal or OEM disclosure copy. When set, it renders as fine print in the buyer-facing **Learn more** modal, beneath the description.

<Note>
  On OEM promotions this field is populated automatically when Ekho ingests the offer, and is **read-only**. Change it by updating the source page on the OEM's site.
</Note>
