> ## Documentation Index
> Fetch the complete documentation index at: https://docs.ekho.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Products and services

> Fees, fulfillment options, and the buttons on your vehicle pages.

Under **Product settings**, with a section per product.

## Transaction Engine

Checkout services, fulfillment fees, and transaction settings.

This is where your **service fees** live: documentation, delivery, pickup, assembly, inspection, titling, registration, and freight. See [fees and taxes](/transaction-engine/get-started/fees-and-taxes).

<Info>
  These fees are read in more than one place. They appear in checkout totals, on generated contracts, and the [AI Sales Agent quotes your flat fees](/sales-agent/knowledge/inventory-and-website) when buyers ask. Variable-model fees are deliberately never quoted by the agent.
</Info>

Fulfillment settings control what buyers can choose: delivery, pickup, or both, and how each is priced.

## Website: action buttons

Under **Product settings → Website**. Controls the call-to-action buttons on your vehicle detail pages, and their order.

Each page shows **up to three** buttons in priority order, with the first getting the most prominence.

### The available types

| Type             | What it does                                | You can configure            |
| ---------------- | ------------------------------------------- | ---------------------------- |
| **Get Started**  | Launches checkout. **Locked at position 1** | Label only                   |
| **Inquiry form** | Opens a lead capture form                   | Label                        |
| **Phone call**   | Lets the buyer call you                     | Label, phone number override |
| **Text message** | Lets the buyer text you                     | Label, phone number override |
| **Email**        | Lets the buyer email you                    | Label, email override        |
| **Custom link**  | Sends them to any URL                       | Label, URL                   |

### Rules worth knowing

* **Get Started is always first** and cannot be moved.
* It is **hidden automatically** on vehicles set to lead-gen only, so a unit not enabled for online sale does not offer checkout.
* You must always have **at least two buttons** configured.

<Info>
  Phone, text, and email buttons use your contact details from [business details](/transaction-engine/settings/dealership) by default. Override per button only if that button should reach somewhere different.
</Info>

<Tip>
  Put a low-commitment option second, such as an inquiry form or pre-qualification. Buyers who are not ready to click Get Started will still take a smaller step, and that becomes a lead.
</Tip>

## Sales Agent

Configured on its own page. See [set up your agent](/sales-agent/get-started/set-up-your-agent).